Unfold the Shade

Sun Block Patio Covers

Creating Comfort in Outdoor Living: A Patio Cover Success Story

Objectives

Our adventure began with Sunblock Patio Cover’s ambition: to redefine outdoor living spaces with their premium patio covers, making them cozy and sun-safe sanctuaries. The challenge was straightforward—how do we reach and persuade sectors in need of Sunblock’s solutions, ensuring their offerings become the top choice for enhancing outdoor environments?

Solution

For Sunblock Patio Cover, we unleashed a tailored email marketing campaign. From June 1st to August 16th, we targeted businesses from restaurants to golf clubs, and hotels to residential areas, each
one a potential haven for Sunblock’s solutions. But here’s the thing: our emails were more than just words. We dug deep, creating content that spoke directly to our audience’s desires, showing them the potential of their outdoor spaces. Our mission was to make sure these opportunities felt real, tangible, and just a decision away.

Benefits

45+ Qualified Leads in one campaign:

  • A testament to our successful outreach and engagement
    strategy.

Exceptional Campaign Metrics:

  • Boasting an 8.8% reply rate and a 73.5% open rate, indicating high levels of recipient engagement.

Continual Improvement:

  • From a modest 3.6% to an impressive 16.9% reply rate in
    subsequent campaigns, showing our adaptability and
    refinement over time.